Studio Legale
Via Giambologna, 2 rosso
50132 – Firenze (Italy)
Contact: Felix Hofer
Tel: +39.055.553.5166
Fax: +39.055.578.230
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Website: www.hltlaw.it
Description:
Born in 1948 in Merano (Italy), Felix achieved a cum laude degree from the Faculty of Jurisprudence - University of Florence in 1971, then trained as a lawyer and was registered to the Florence Bar in 1974. He's admitted to appear and defend before the Italian Supreme Court and all other Superior Jurisdictions since 1988.
He is a founding partner of the Florence based law firm Hofer Loesch Torricelli, which provides legal services to domestic and foreign clients whose businesses require legal assistance either under the "Community Law" (i.e. the Directives and Regulations issued by the European Union) or Italian regulations (national as well as local).
Having acted for almost 20 years - and still acting - as general counsel for a number of local municipalities, Felix Hofer has also achieved significant experience in the area of regulated businesses from both sides, the inside one (under the public administration's perspective as to reviewing and approval procedures as well as to handling administrative proceedings) and the outside one (from the position of the applicant seeking official approval or initiating administrative procedures with a local authority).
Main areas of practice:
Counseling and litigation in administrative and civil law, especially for public corporations and companies, with a special focus on:
- advertising and marketing campaigns,
- sales promotions
- EU law
- data protection and privacy issues
- electronic commerce
- intellectual property rights
- planning and building law
- compulsory purchase
- tenders for works and services
- ecology and environment
Felix Hofer is the member for Italy of the Global Advertising Lawyers' Alliance (GALA). By unanimous decision he was called to serve as GALA Europe's Chairman during the period 2001-2002,Felix Hofer is author and co-author of a number of books and articles on advertising, marketing, sales promotions topics and on company law as well as a frequent speaker at conferences and seminars on these topics (in Italy and Europe as well as in the United States).
Recent Articles. News & Conferences:
May 2013: The exciting potential of R(eal) T(ime) M(arketing) and other new tools that use computer algorithms: just don’t forget about some legal implications, by: Felix Hofer, Hofer Losch Torricelli (Italy) and Keri Bruce, Reed Smith LLP (USA – RS)
GAZETTE NEWS - March 2013: Recent Laws Increase Enforcement Powers Of Local Authority Against Misleading Advertising And Unfair Commercial Practices, by: Avv. Felix Hofer, Hofer Lösch Torricelli
GAZETTE NEWS - September 2012: Italian House Clashes Down On Trendy Breast Enhancing Surgery With A New Law, by: Avv. Felix Hofer, Hofer Lösch Torricelli
GAZETTE NEWS - September 2012: Italian Data Protection Authority Provides Guidance For Cloud Services, by: Avv. Felix Hofer, Hofer Lösch Torricelli
April 2011: GALA Italy, Felix Hofer, Hofer Losch Toricelli, wins Mondaq Content Award for Article Privacy Challenges in Marketing Practices European (over)ruling of the use of personal data?
March 2011: Privacy Challenges in Marketing Practices European (over)ruling of the use of personal data? by: Felix Hofer, Hofer Losch Toricelli
January 2011: GALA Members to speak at Association of National Advertisers Advertising Law & Public Policy Conferencein Washington, DC on March 15 & 16, 2011.
- Douglas J. Wood (USA, Reed Smith), GALA Chairman and ANA General Counsel will Chair the Conference and will also present on SAG / AFTRA Developments.
- Rick Kurnit (USA, Frankfurt Kurnit), will speak on The Right of Publicity in Brand Integration
- Brinsley Dresden (UK), Irina Anyukhina (Russia), Ricardo Antequera (Venezuela) and Erich Bachmann (New Zealand) will present an exclusive GALA panel on Global Advertising Clearance in A Digital World"
- Ronald Urbach (USA, Davis & Gilbert), whose firm is also a lead sponsor of the event is speaking on Collateral Consequences
- John Feldman (USA, Reed Smith) will speak on Green Marketing
- Jeffrey Greenbaum (USA, Frankfurt Kurnit), Felix Hofer (Italy), Peter LeGuay (Australia) and John Salloum (Canada) will participate in the final conference sessionPutting it All Together: New Media and the Future of Advertising
September 2010: The Law School of the University of Florence, the local Bar Association, the Association of Public Notaries, the Association of Professional Accountants, Confprofessioni and the Consortium Professional Service have jointly organized a specific teaching program for the position of “Assistant to legal and accountancy services providers” entitled “Legal Services”. Hofer Losch Torricelli (Italy) is involved in this program and partner Felix Hofer was invited by the Bar Association to lecture on “Privacy issues in offices of legal and accountancy service providers”. Felix Hofer will also contribute to the lecture held by Avv. Giovanna Stumpo on “Theories and models of organization and office management – ISO certification” with a short presentation on “Practical aspects and case studies”.
June 2010: In the June issue of Computer Law Review International (CRi) Felix Hofer, Hofer Losch Torricelli (Italy), provides a summary and a comment on a recent judgment issued by a First Instance Court in Milan (Fourth Criminal Chamber, no. 1972 of February 24th – April 12th, 2010) with respect to liability of online platforms for privacy infringements. An abstract of the article is available on HLT's website at www.hltlaw.it; contact CRi at http://www.cr-international.com/ for information about how to access the full text of the article.
March 2010: Felix Hofer, Hofer Losch Torricelli (Italy), was a presenter at the March 2010 ANA Advertising Law & Public Policy Conference. At the conference, Felix presented a paper on Privacy Issues in Social Networking: The European Perspective.
March 2010: Privacy issues in social networking: the European perspective, by:
Author: Felix Hofer, Hofer Losch ToricelliJanuary 2010: Arms’ war in Italy: aggressive marketers versus privacy watchdog
December 2009: On November 23rd, 2009 Felix Hofer, Hofer Losch Toricelli ( GALA Italy) , chaired a CLE seminar in Florence (Italy) for lawyers and practitioners, organized by the Italian Section of AIPPI in cooperation with the local Bar Association and focusing on “Procedural issues and peculiarities in IP court litigation”.
October 2009: GALA EMEA held a seminar on September 18, 2009 in Warsaw, Poland on Green Marketing and Ambush Marketing, hosted by Polish GALA member, Ewa Skrzydlo-Tefelska's firm Sołtysiński Kawecki & Szlęzak (SK&S). SKS partnered with Harvard Business Review Poland to promote the event. Felix Hofer (Italy), Brinsley Dresden (UK), and Michel Bejot (France) presented on Green Marketing and Szymon Gogulski (Poland), Dr. Soren Pietzcker (Germany), and Duncan Grehan (Ireland) presented on Ambush Marketing. To view the entire program from the event click here.
October 2009: THE USE OF A PERSON'S IMAGE
Author: Felix Hofer, Hofer Lösch TorricelliSeptember 2009: Privacy versus Freedom of Expression on the Internet: Some Comments from an Italian Perspective, by
Author: Felix Hofer, Hofer Lösch TorricelliAugust 2009: Green Marketing, Felix Hofer, Hofer Losch Torricelli
May 2009: Felix Hofer, Hofer Losch Torricelli (Italy) wins April 2009 Mondaq award for Contributor Most Read in Italy generating the most usage from Mondaq users in this category.
April 2009: GALA Members Douglas Wood (USA), Felix Hofer (Italy) & Duncan Grehan (Ireland) presented at a CLE Course, Advertising Law in the USA & Ireland offered by Pierce Law School in conjunction with University of Limerick in Limerick, Ireland on July 24-25, 2009. Douglas Wood, GALA's Chairman who is also the Chairman of Pierce Law School's Board of Trustees will be giving a session entitled A Global Perspective on Advertising Law. Felix Hofer will speak on Green Advertising Claims and Duncan Grehan will speak on Testimonials & Embedded Advertising.
April 2009: In-Game Advertising - The European Perspective,
Author: Felix Hofer, Hofer Lösch TorricelliJanuary 2009: Felix Hofer, Hofer Lösch Torricelli (GALA Italy) named Member of the Year in the 2008/09 edition of the Madison's Who's Who Registry of Executives and Professionals.
December 2008: An important development in Hofer Lösch Torricelli's business strategy
November 2008: Hofer Lösch Torricelli opens a second Italian office in Bolzano, Italy.
October 2008: Environmental marketing in Europe
Author: Felix Hofer, Hofer Lösch TorricelliNovember 2007: Italian Senate approves bill introducing class action,
Author: Felix Hofer, Hofer Losch TorricelliNovember 2007: Are Tobacco Companies liable for damages to smokers health?
Author: Felix Hofer, Hofer Losch TorricelliOctober 2007: Felix Hofer, Hofer Losch Torricelli (Italy) wins September 2007 Mondaq Content Award for his article New Marketing Techniques Versus Consumer Privacy: The Italian Approach
September 2007: The Expected Clash - Marketing vs. Privacy, by
Author: Felix Hofer, Hofer Losch Torricelli
Text of an article originally published on September 6, 2007 on Mondaq.comMay 2007: GALA Italy, Felix Hofer, Hofer Losch Toricelli, wins Mondaq Content Award for article Web Content, Personal Data Handling, Free Speech, Providers' Liability In The Internet Environment
April 2007: Outsmarting the Smart Guys, by
Author: Felix Hofer, Hofer Losch Toricelli
Text of an article first published in the Early Spring 2007 issue of the inter national ist magazineJanuary 2007: Copyright : In-house access to TV broadcasts, not necessarily a free ride! Free links to sports events broadcasted under exclusivity rights, easily a criminal offense and a copy right infringement,
Author: Felix Hofer, Hofer Losch TorricelliJanuary 2007: Providers' liability or Web censorship?,
Author: Felix Hofer, Hofer Lösch TorricelliKeywords have become gamble for marketers,
Authors: Douglas Wood (USA) and Felix Hofer (Italy)
Article originally published in Ad Age Magazine on May 9, 2005.Search Engine Marketing: Popular but Problematic
Author: Felix Hofer, Hofer Lösch Torricelli
Text of an article first published by The Marketing Society's e-nuggets electronic newsletterSpam: from a curious nuisance to a devastating, global problem
Author: Felix Hofer, Hofer Lösch Torricelli.
Text of an article first published by The Marketing Society's e-nuggets electronic newsletterChildren & Advertising in Italy
Authors: Felix Hofer & Maria Luisa Cassandro
Reproduced with permission of Young Consumers, the professional journal for kids marketers (www.warc.com/kids)GALA members Felix Hofer (Italy), Genevieve Marcotte (Canada), & Douglas Wood (USA) were panelists at the Intellectual Property Institute of Canada's Annual Meeting in Banff. The members spoke on Comparative Advertising: Different Approaches. Felix Hofer (Italy) presented the attendees with a paper on Comparative Advertising & Trademark Trouble: What to care about when targeting the European Market.